Description:
Reporting into the Executive Director, Corporate Partnerships, the Manager, Sponsorship & Cause Marketing contributes to the achievement of our mission and meets annual revenue requirements. The Manager will solicit funds that advance existing partnerships and pursue new corporate partners that can significantly impact the long-term success of Diabetes Canada's Corporate Fund Development program. This position plays an important role as part of the national team in a coordinated and cross-functional manner to support fundraising for mission programs.
Location:
1300-522 University Avenue, Toronto, Ontario. A flexible work agreement policy in place allowing employees to work on a hybrid schedule, working remotely and opportunity to work in-office. This role can be fully remote, accepting applications across Canada, if candidates are able to meet the needs of a national team.
This role includes, but not limited to:
- Identify trends in business development opportunities and implement solicitation plans to achieve new partnership commitments across sectors and via multiple funding channels (sponsorship, cause marketing, gift-in-kind)
- Coordinate with DC Marketing and Communications and other organizational stakeholders to identify opportunities to collaborate to help build new cause marketing assets
- Stay current on consumer trends, and best practices in cause marketing, retail, digital and corporate sponsorship; convert insights into actionable programs and new revenue streams.
- Define account-specific strategies that deepen partner engagement with DC and foster mutually beneficial, sustainable, mission-centered partnerships
- Collaborate and develop positive working relationships and partnerships with national and regional teams to cultivate opportunities for national sponsorship and achieve organizational goals
- Maintain accurate, professional, and current records, on corporate prospects, sponsors and supporters through our customer relationship management (CRM) system and other shared drives
- Contribute to research profiles and build briefing reports about specific corporate prospects and target sector growth opportunities
- Maintain and apply current knowledge of corporate giving trends and recognition objectives. Leverage data and program/event information to develop impactful corporate specific proposals and presentations to close sponsorship commitment
- Ensure 100% partner satisfaction through thoughtful stewardship and proactive customer service
- Maintain and expand base of corporate partner relationships through on-going communication and solicitation as appropriate; ensure timely renewals and continued partnership annual growth
- Leverage opportunities for high-touch, customized partner stewardship and impact reports