Description:
As our Marketing Manager, you will be responsible for growing business through National Retail strategy planning, projects and management across all BCE lines of business. You will be working closely with various partners across the company to define and align marketing programs that drive campaigns to market and to support strategic sales opportunities, maximizing our marketing reach.
Key Responsibilities
- Develop and lead strategic channel marketing plans and processes across brands, business units and national retailers;
- Cross-functionally collaborate with channels and marketing to develop multi-branded channel priorities and grow marketing elevation through partners including marketing briefs and communication plans;
- Maintain knowledge on all offers, pricing, competitive landscape, programs & campaigns to ensure only the best gets executed in all channels;
- Analyze customer data and reports to provide recommendations that drive growth and performance improvements;
- Stay up to date on market trends, technology advancements and competitive changes.
Critical Qualifications
Detail oriented collaborator that can work cross-functionally across all businesses including marketing & communications, sales channels, market insight teams and pricing to develop, present and execute marketing strategy programs and projects;- Curious, self-starter with ability to think outside of the box, clearly identifying market opportunities and driving the organization to take action to win;
- Proven capacity to excel in a fast-paced, multi-faceted, team environment;
- Highly organized, strong time management skills and detail-oriented with the ability to manage multiple projects simultaneously;
- University degree or College diploma in Marketing or related field;
- 2-3 years of practical experience in product management and development or product marketing;
- Telecommunications marketing experience preferred.