Social Media Manager

Description:

Sinn Studio Inc., a leader in XR combat games, is looking for an experienced Social Media Manager to drive our brand awareness, player engagement, and community growth. This role requires a strategic thinker who can create compelling social media content, manage paid campaigns, and foster an engaged online community across multiple platforms.

Key Responsibilities:

✅ Social Media Strategy & Execution:

• Develop and implement a comprehensive social media strategy to elevate the brand.
• Manage content across Instagram, YouTube, Facebook, X (Twitter), TikTok, and more.
• Align content with brand voice and optimize for platform-specific trends.
• Run and manage paid social media campaigns (Meta Ads, Google Ads).

✅ Community Engagement & Management:

• Actively engage with players and followers, fostering a positive and interactive environment.
• Monitor community sentiment and engagement, providing feedback to the internal team.
• Organize social media initiatives and interactive events to encourage player participation.

✅ Content Production & Video Editing:

• Plan, create, and edit high-quality video content for social media.
• Capture gameplay footage and produce engaging clips for platforms like Instagram and YouTube.
• Ensure all content aligns with the brand’s aesthetic and messaging.

✅ Analytics & Performance Tracking:

• Track and analyze key performance indicators (KPIs) such as ROAS, engagement, and audience growth.
• Optimize social media strategies based on data insights and community feedback.

✅ Live Events & Promotional Activities:

• Attend and participate in live events, community engagements, and promotional activities (occasionally evenings and weekends).
• Capture and share real-time content to enhance brand visibility.

Qualifications & Requirements:

✔ Minimum 5 years of experience in social media management (preferably in gaming or XR industry).
✔ Strong expertise in social media platforms (Instagram, TikTok, YouTube, Facebook, X).
✔ Proficiency in social media tools (e.g., Hootsuite, Canva, Adobe Creative Suite).
✔ Experience in paid campaign management (Meta Ads, Google Ads).
✔ Strong video editing and content creation skills.
✔ Excellent written, verbal, and interpersonal communication skills.
✔ Passion for gaming and XR technology.
✔ Ability to work remotely and use VR headsets for extended periods.

Preferred Skills & Added Advantages:

✅ Experience with PC and console gaming (preferred over mobile).
✅ Post-secondary education in Marketing, Communications, or a related field.
✅ Proficiency in motion graphics software (Premiere, After Effects).
✅ Project management skills and experience with cross-functional teams.
✅ Deep understanding of gaming trends and industry best practices.

Compensation & Benefits:

💰 Salary: $70,000 - $85,000 CAD annually
🌴 3 weeks of vacation + sick days
🏥 Employer-paid benefits (except LTD), Employee Assistance Program (EAP)
🎉 Wellness days + Birthday day off
💰 Group Retirement Savings Plan (GRSP)
📈 Opportunities for career growth in a leading XR gaming company

Why Join Sinn Studio Inc.?

🎮 Industry leader in XR combat gaming (Creators of Swordsman)
🚀 Innovative and fast-growing startup in the gaming space
💡 Collaborative and dynamic team environment
🌍 Remote work flexibility with access to cutting-edge XR technology