Social Media Coordinator

Description:

They will manage our social content schedule and be responsible for community management. They will work closely with our marketing team, photographers and designers to support seasonal marketing campaigns. This role is ideal for someone who’s passionate about social media and looking to gain further experience in the industry. As the Social Media Coordinator, you will: • Develop social media captions that engage our customers and are based on industry best practices and learnings from our own content • Help brainstorm and create new content ideas that can be impactful for engagement on our social channels • Schedule our social media content on all owned social media channels, which may include Facebook, Instagram, Twitter, YouTube, TikTok, Pinterest, LinkedIn, and Glassdoor • Provide outstanding and timely customer service, working with our Customer Service Representatives to do so when needed • Monitor conversations online to engage with our target audience and current customers on our social media platforms • Regularly review analytics and reporting to understand how each platform is performing against our goals, and work collaboratively to improve results.

Understanding KPI’s and defining them specifically for social media, as well as tracking the performance of previous campaigns. • Research and stay ahead of digital trends and conversations to find opportunities The successful candidate must have: • 1 to 2 years in a social media, digital marketing or marketing role • University degree or college diploma in English, Marketing or Communications, or similar fields • Excellent written and verbal communication, with a keen eye for grammar • A passion for social media, social media trends and content creation • You’re a self-motivated, fast learner who enjoys being both a self-starter and collaborating in a team environment • You’re a strong communicator who can interact effectively with team members and build solid working relationships • Experience using Later or social media scheduling and reporting software is an asset • Experience working with influencers (either paid or organic) is an asset Purdys Chocolatier recognizes the value of skills and knowledge gained outside of formal education and paid employment. Applicants who present an equivalent combination of qualifications and experience will be considered and are encouraged to apply. We thank all applicants for their interest in Purdys Chocolatier, but due to the volume of applications received, we are only able to contact those applicants who have been selected for an interview.