Senior Communications Content Specialist

Description:

Are you a communications professional with a knack for visual and creative storytelling across multi-media – including video, digital, web, social media, and even print? If so, we’d love for you to join our team! Reporting to the Manager, Corporate Communications, the Senior Communications Content Specialist is a key member of the team responsible for supporting Sun Life’s corporate communications activities.

What will you do?

• Provide communications support to business partners by taking business content and using multi-media channels to engage key audience groups through visual storytelling, both internally and externally

• Identify visual storytelling opportunities and support the development and updating of corporate content and stories for internal sharing (intranet and collaboration spaces) as well as on external websites and social media properties

• Create and develop visual storytelling through video from beginning to end including ideation, storyboarding, shooting content, directing, producing, and editing videos for final viewing and distribution

• Conceptualize, ideate, and create compelling graphic design elements and assets

• Collaborate with internal and external stakeholders to develop, create, or source visual assets

• Ensure brand consistency and high-quality imaging on various channels, following brand guidelines and demonstrating knowledge of intellectual property and rights of images, video, and media

• Ensure measures are in place to review results and effectiveness of communications activities

• Support transformation of front-page news content for the company’s intranet