Marketing Director

Description:

Job Description: As the Marketing Director at ICON Office Environments, you will be responsible for developing and executing comprehensive marketing strategies to drive sales, enhance brand visibility, and support the overall business objectives. You will work closely with the executive team, product development team, and other stakeholders to implement marketing plans. This role requires a strategic thinker with a creative mindset, strong leadership skills, and a proven track record in B2B marketing.

Responsibilities:

• Drive sales through effective marketing strategies and initiatives
• Develop and execute email marketing campaigns to engage customers
• Manage social media accounts (TikTok, Instagram, YouTube, etc.) to enhance brand visibility and engagement
• Communicate with customers through online platforms (such as TikTok and Google Reviews) to build relationships and address inquiries
• Coordinate video shoots and photo shoots to create compelling visual content for marketing purposes
• Shoot videos and photography and edit them to create engaging marketing materials
• Conduct creative photoshoots specifically focused on showcasing ICON Office Environments' products
• Assist in setting up an ecommerce website to support online sales
• Create marketing materials, including product catalogs, brochures, and promotional materials
• Organize and coordinate print materials, such as business cards and catalogs
• Collaborate in creative marketing campaigns and initiatives, including setting world records