Marketing Coordinator

Description:

T&T Seeds is hiring a full-time, in-house, Marketing Coordinator. If you have experience in ecommerce, and are looking for an opportunity to create the ultimate customer journey, come and join our company.

As our Marketing Coordinator, your key focus areas will be marketing initiatives, catalogue distribution, and online properties. You are accountable for managing our brand and promoting our products to acquire new and retain existing customers. You are accountable for the design, creation and execution of all print and digital efforts and social media postings to achieve company targets.

Core Responsibilities:
● Promote and strengthen the brand for T&T Seeds.
● Develop and communicate brand standards across the organization.
● Implement brand awareness, customer acquisition, product launches and other campaigns.
● Liaise with leaders, managers and colleagues to gather information.
● Create and manage a repository of marketing assets.
● Coordinate and execute client events and workshops.
● Engage in a culture of experimentation and testing for new customer acquisition and stay current with all digital and media trends.
● Maintain product additions, deletions, promotional activity, job postings, and changes as desired by business leaders.
● Utilize multiple media tactics such as radio, journals, newsletters, email and social media, subscription programs, etc. for brand awareness and boosting traffic for both brands and creating graphic designs to support all efforts.

●Review analytics and measure performance of marketing campaigns and present them to the President.

Core Requirements:
● 1-2 years experience in marketing with a demonstrated focus on e-commerce.
● Success in the development of omni-channel marketing strategies in B2C.
● Proven ability to build demand, drive traffic and conversions, and build brand awareness.
● Proficiency with a variety of marketing programs, CRM’s and online stores such as Woo Commerce.
● In-depth knowledge and understanding of social media platforms (Facebook and Instagram).
● Proficient in Adobe Creative Cloud programs is an asset.
● Understanding of WordPress, Constant Contact and other online platforms.
● Experience in photography and videography.
● Ability to effectively communicate information and ideas in written and verbal format.
● Capacity to manage deadlines and work independently.
● Ability to build and maintain a strong working relationship and communicate with customers, vendors, and co-workers.