Description:
We are seeking a seasoned Marketing Communications Specialist to join our team. The ideal candidate will possess a strong marketing and communications background, along with an entrepreneurial spirit. This individual will play a pivotal role in enhancing our corporate partnerships, managing social media and website content, and elevating our overall communication strategy.
- Social Media Management:
- Strategize and execute a comprehensive social media plan to enhance our online presence and engage with diverse audiences.
- Craft compelling content for social media platforms, highlighting corporate partnerships, sponsorship activities, and philanthropic initiatives.
- Monitor social media channels, respond to corporate inquiries, and foster a positive online presence.
- Website Development and Maintenance:
- Oversee the organization's website, ensuring it reflects our corporate partnerships, sponsorships, and collaborative efforts.
- Collaborate with the team to create and update content, emphasizing our impact on the community and corporate contributions.
- Utilize SEO strategies to optimize the website for increased visibility among corporate audiences.
- Marketing Campaigns:
- Plan and execute marketing campaigns focused on corporate engagement, sponsorships, and partnership opportunities.
- Develop targeted communication materials for corporate donors and sponsors, showcasing the impact of their support.
- Collaborate with corporate entities to co-create campaigns that align with both their corporate social responsibility goals and our mission.
- Community and Corporate Engagement:
- Establish and nurture relationships with local businesses, corporate leaders, and media outlets to enhance corporate visibility and support.
- Represent Feed Scarborough at corporate events and industry conferences to promote collaboration and corporate social responsibility.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum of 3 years of experience in corporate communications, with a focus on social media and digital marketing.
- Proven track record of successful corporate engagement and partnership development.
- Strong entrepreneurial mindset with the ability to strategically align corporate goals with our mission.
- Excellent written and verbal communication skills, with the ability to tailor messages for diverse corporate audiences.
- Familiarity with SEO best practices.
- Passion for and commitment to community service and addressing food insecurity.