Marketing And Sales Coordinator, Media Solutions

Description:

Coordinates specialized administrative and clerical tasks to meet the requirements of an individual, unit, department, operation or external client. The activities involved are critical to the success of advertising campaigns and the achievement of CBC revenue objectives. There is latitude for, and an expectation of independent judgment and decision making within the parameters of established operating procedures. Work involves coordinating the activities of persons outside the unit and/or prioritizing, assigning, checking or approving the work of others within the department.

Key Tasks:

• Interpret guidelines and provide direction, guidance and/or assistance to support other staff or clients, regarding inventory, client scheduling or creative projects.

• Act as a facilitator to help sales staff and clients resolve problems with other internal or external clients or departments. Typically these efforts would lead to the establishment of priorities and deadlines for the successful execution of creative campaigns.

• Identify conflicts, issues and concerns and propose and implement solutions after consulting with appropriate areas to avoid any negative impact.

• Examine proposed marketing strategies or sales initiatives and provides feedback and recommendations regarding any changes to format, process or resource requirement, which would improve their chances of success.

• As required, performs the following tasks:

• Review the scheduling of commercials for high profile events and make any changes required to ensure product protection and to maximize commercial revenue.

• Monitor customer service effectiveness, the frequency of operational faults, and departmental resource requirements by analyzing and reviewing appropriate data and reports.

• Develop and execute promotional material for inclusion in major sales presentations.

• Create campaigns, plan and book sponsorship time in line and contract deals as and when needed.

• Update agency advertiser assignment list regularly and distribute to all concerned.

• In conjunction with the Manager, Sales Administration, develop a training plan for new hires, and train them.

• Provide guidance and supervision to other team members and regions as needed.

• Cover for the Manager, Sales Administration in their absence.

We are looking for a candidate with the following:

• Post-secondary degree/diploma with an emphasis on business or marketing or equivalent experience.

• Two to five years of relevant experience that demonstrates a knowledge and understanding of marketing and sales in the context of the broadcasting industry.

• Strong computer skills (Word, Excel and PowerPoint).

• Excellent communication skills.

• Strong attention to detail.

• Ability to build and maintain client relationships.

• Ability to demonstrate sound judgment and decision making.

• Media selling or ad agency experience strongly preferred.