Description:
The Marketer is responsible for various administrative and social media platforms as well as the school website. The Marketer will compose, design and distribute assorted forms of communication both internally and externally. Applying social media and web design knowledge, the Marketer is expected to infuse the school’s vision and mission within its creative designs. The Marketer will work collaboratively with Senior Leadership and others, and acts as a resource and advisor for marketing and brand strategy.
Primary duties:
- Composing communication information in both digital and print formats
- Maintain strong public relations and brand image
- Identify and implement opportunities to promote awareness of our school programs
- Develop and implement fundraising and project marketing campaigns
- Develop and deliver short and long-term marketing strategies and campaigns that align with the school’s vision, mission, and identity
- Developing promotional videos
- Updating and maintaining the school website, its content and design
- Expand and maintain our social media presence
- Developing advertising and promotional materials for international recruiters
- Work collaboratively with Senior Leadership and others, and acts as a resource and advisor for marketing and brand strategy
- Providing photography for school events and activities throughout the year
- Building relationships with local Churches
- Assembling and distributing the school yearbook
Proficiency Skills:
- Customer service focus
- Creativity and innovativeness
- Have a proficient level of computer skills in MS Suites, Social Media platforms & Google Workspace
- Possesses excellent interpersonal skills; good listening and critical thinking
- Outstanding written and spoken communication skills
- Very organized with strong project management skills
Competency Skills:
- Work independently and prioritize
- Maintains Professionalism privacy
- Ability to operate the communications systems
- Excellent oral presentation skills
- The ability to multitask in an extremely high-paced environment
Qualifications:
- A committed, church-attending Christian
- Bachelor’s degree in Marketing
- 3 – 5 years experience with Digital and print marketing including websites
- Knowledge in different areas of Marketing; mobile, services marketing, online, offline, promotions and branding
- Genuine interest in Digital Marketing