Strategic planning: Define, develop, implement and control the marketing and communication strategies in the short, medium and long term to enhance the visibility of the programs and services of the Career Centre and will result in increased business from recruiting organizations contributing to the overall success of Telfer students achieving positions in their field of study. Design and implement a performance measurement system to ensure a high level of customer satisfaction.
Marketing and communications: Develop and execute an annual communication plan that supports the sector’s communications needs for various internal and external target audiences. To this end, write content for reports, news bulletins, brochures, web, social media and coordinate translation. Perform needs and cost/benefit analyses of proposed communications and marketing plans to support the annual budget planning of the sector and ensure that related activities comply with budget limits.
Project management: Plan and manage communication projects. Define the scope of the project, determines its steps, monitor relevant progress, make adjustments throughout the process and ensure efficient communication between stakeholders while reflecting a positive professional image of the Telfer School of Management.