Digital Content And Marketing Specialist

 

Description:

The responsibilities include but are not limited to:

(1) Content creation

  • Research and write compelling copy primarily for digital channels with a focus on social media, email and web, as well as internal channels within the Hamilton Health Sciences network (HHS Daily Dispatch, HHS Share).
  • Create, design and produce engaging, visual content (images, infographics, video, reels) primarily for digital channels – both owned and paid media.
  • Create and manage content for digital screens at Hamilton Health Sciences (HHS) sites.
  • Align digital content with The Foundation’s mission, vision, values, and creed.
  • Ensure that brand standards, messaging and style guidelines are adhered to in all content and that digital content is presented in an appealing and professional manner.
  • Support the management of the content calendar.

(2) Social media and community management

  • Lead for all social media platforms including: Facebook, Instagram, LinkedIn, Twitter and YouTube.
  • Publish content across all social media platforms.
  • Monitor, respond to and engage with our audiences in a timely manner across social media platforms in accordance with Foundation guidelines.
  • Support Children’s Miracle Network/Canada’s Children’s Hospital Foundations and corporate partners on social media when required.
  • Lead for social media coverage at signature events such as MacKids Walk & Wheel, Illuminight and the annual gala.
  • Monitor Facebook Fundraising initiatives, as well as other social-based fundraising.

Organization Hamilton Health Sciences Foundation
Industry Digital Marketing / SEO / SMM Jobs
Occupational Category Digital Content and Marketing Specialist
Job Location Hamilton,Canada
Shift Type Morning
Job Type Full Time
Gender No Preference
Career Level Experienced Professional
Experience 5 Years
Posted at 2023-06-02 4:09 pm
Expires on 2024-12-14