Content Writer

Description:

Reporting to the Content Marketing Lead, you’ll be joining a team building a world-class content engine that drives meaningful results.

What You’ll Do

Write, edit, and publish content in a variety of formats for multiple platforms including websites, events, and social media. Formats include but are not limited to: blogs, testimonials, guides, checklists, ebooks, white papers, articles, infographics, evaluations/quizzes, and video scripts.
Refresh and repurpose existing content to upgrade the value and expand our reach.
Proofread and edit content produced or originated by you and others to reflect and drive our content marketing strategy and objectives.
Optimize SEO-focused content to satisfy search intent, and engage the reader.
Develop a deep understanding of our audience — who they are and who they want to become — to ensure our content helps them achieve their goals.
Work with our product to learn it at a deep level, to write about it more accurately, and capture the nuance.

3+ years writing experience (B2B SaaS or e-commerce experience is a bonus)
Proven track record with measurable results, demonstrated growth and a learning mindset (learning new skills and polishing your current ones, consistently).
You are agile and adaptable, with the ability to think strategically, solve problems independently, and learn quickly.
You excel at collaboration and communication, and can work with a variety of team members with wide ranges of writing skill and experience.
You can uphold several standards in tandem, balancing AP style, the rules of grammar, Google’s ranking factors, and our internal style guide (which you will help build on)
Your writing is engaging and interesting, in addition to being technically proficient.
You’re tech savvy and have experience with relevant software categories, including project management software (we use Asana), CMS software (we use Webflow), CRM software (we use Hubspot), and other popular content tools (we use Ahrefs and Clearscope, among others)