Description:
The Association of Independent Schools and Colleges in Alberta (AISCA) is seeking a dynamic, dedicated, and enterprising individual for the position of Marketing and Communications Manager. The successful candidate is expected to demonstrate a commitment to the association’s purpose of promoting and empowering Alberta independent schools and Early Childhood Services programs.
Key Responsibilities:
Communications and Marketing Strategy Development:
- Manage, coordinate, and develop AISCA communications
- Manage, coordinate, and develop AISCA marketing
Develop connections with key stakeholders
- Strengthen current relationships with members and key partners
- Seek opportunities for new audiences and partnerships
Digital Communications
- Develop digital media content for web and social media use
- Coordinate communication with member schools
Website/ Social media:
- Manage, coordinate, and update website content as directed
- Manage web account, including tracking, analyzing, and reporting
- Provide ongoing website maintenance including; confirming website provider backup policy, checking for broken links, monitoring site speed, data analytics reporting, and testing functionality of forms
- Identifying key social media tools and managing their use
Other tasks:
- Developing video content as required for the website, social media, presentations, and events
- Providing support in formulating association responses to all stakeholders
- Ensuring digital communications are PIPA and Canadian Anti-Spam Legislation compliant
- Other duties as assigned
The successful candidate will demonstrate:
- Excellent oral and written communication skills:
- Proven success designing and executing marketing and communications strategies and campaigns
- Up to date on industry trends and able to stay ahead of the curve
- Excellent organizational and project management skills and ability to meet deadlines
- Must be able to think analytically and strategically
- Capable of working well as part of a team as well as independently
- Great multitasker and capable of simultaneously managing multiple projects with different deadlines
Qualifications that will be considered essential for the successful candidate include:
- Post-secondary education in Marketing, Communications, or Public Relations is an asset
- 3+ years in business development and marketing/communications
- Experience in communications-related work in the field of education would be beneficial
- Ability to cultivate positive working relationships
- A positive, self-starter attitude with the ability to take initiative
- Proficient in the use of multimedia (video, website, social media) related technology.